Design Industries has been doing this since 2000. We've seen Atlassian grow from a startup product to enterprise standard. We've helped organisations scale from 50 users to 7,000+. And we're still based in Melbourne, still hands-on, still methodical about getting things right. View all partners
Proven at
enterprise scale
Design Industries began in web development and project management, building and running digital projects for organisations across Australia. From the start, the team saw how much the right tooling mattered to whether a project moved forward or stalled.
When Atlassian's tools arrived, we were already equipped to use them well. We understood the pain points organisations faced, what teams needed from their platforms, and the gap between owning capable tools and using them to their full potential. Closing that gap became our specialty.
We have grown alongside Atlassian for much of its history, into one of Australia's most experienced partners. Our clients range from government departments to ASX-listed companies, from 50-person teams to enterprises with thousands of users.
As AI moved to the centre of how organisations work, we adopted it the same way we adopted Atlassian: quickly, and with depth. We started with Rovo in the Atlassian ecosystem, then Claude, which is now core to our practice. From there it extends naturally into Microsoft Copilot, MCP, n8n, and a wider off-the-shelf and custom AI tech stack.
Every engagement follows patterns we've refined across 100+ implementations. Not rigid templates, but proven approaches adapted to your specific situation. This means fewer surprises, faster delivery, and outcomes you can actually measure.
Most of our client relationships span years. We don't do implement and disappear. Our Digital Factory model means we're invested in your platform's long-term success, not just getting it live.
We build your capability, not dependency on us. Every engagement includes training and documentation. When your team can handle things independently, we've done our job right.
Our Sundown Rule: every enquiry gets a same-day response. When you need us, we're there.
Chief Strategist
Michael founded Design Industries with a simple premise: Atlassian implementations should actually work. Twenty years in, he's still hands-on with key client relationships, still involved in complex implementations, still pushing the team to find better ways of doing things.
His approach combines technical depth with commercial pragmatism: understanding that platforms need to deliver business outcomes, not just tick technical boxes. Before Atlassian dominated the market, Michael was already helping organisations figure out how to collaborate better.
We're a Melbourne-based team of certified Atlassian specialists: project managers, technical consultants, and support engineers. Most of us have been here for years, so we don't have the churn you see at larger consultancies.
This matters because continuity matters. When you call us, you get people who know your environment, understand your history, and remember the decisions you made two years ago.
Senior delivery leads who keep complex Atlassian programmes on scope, on time, and documented.
Certified specialists who design and build the platform: Jira, Confluence, JSM, integrations, and migrations.
The day-to-day team behind the Sundown Rule, so every enquiry gets a same-day response.
Melbourne-based, low-churn, and Atlassian-certified, so the people who know your environment stay.
Digital Factory is our flagship offering: ongoing management of your Atlassian platform. Licensing, support, continuous improvement. All handled. You focus on your actual job.
Learn moreAI Fast Start gets Atlassian Intelligence and Rovo working properly in 2 to 3 weeks. Most organisations have AI features sitting dormant in their licences. We turn them on and make sure they get used.
Learn moreNew Atlassian deployments. Cloud migrations. Complex integrations. We've done 100+ of these across every industry vertical.
Learn morePlatform adoption is about people, not technology. We train teams to actually use what's been built for them.
Learn moreOur Digital Factory model covers three pillars, so your Atlassian environment stays optimised, supported, and continuously improving.
We ensure your Atlassian licences are current, consolidated, and optimised for your actual usage: no overspend, no gaps, no billing complexity.
Day-to-day platform operations: user onboarding, project setup, configuration changes, and issue resolution. Responsive support when your team needs it.
Continuous optimisation of your Atlassian environment: workflow automation, AI activation, process refinement, and platform enhancements that deliver measurable business outcomes.
Pillars 1 and 2 are included at no additional cost. Every prepaid hour goes directly to Pillar 3, strategic work that moves your platform forward.
We create high-performance systems akin to a road-going Formula One vehicle, and we use Atlassian software to run them. DI act as your pit crew, performing short tactical work like upgrades, training, adding teams and workflows, through to longer-term projects like developing comprehensive solutions.
We're precise about who we bring in. If you're methodical, delivery-focused, and want to solve real Atlassian and AI problems for enterprise clients, let's talk.
Design Industries has delivered Atlassian implementations across:
We're proud to share that Design Industries has achieved Gold certification for SMB1001:2025 Level 3 with CyberCert. Here's what this means for you:
Design Industries are dynamic and great at tailoring Atlassian. We've worked with them for years; I'm always confident they can support our development with enthusiasm, professionalism and benchmark support.
Michael and the Design Industries team have done an incredible job managing the scope and stand-up of our Atlassian instance. The rigour and detail in their process and documentation is incredible.
We reduced a number of tools across regions that caused miscommunication and inefficiency, bringing everyone into a single platform. By using the DI Configuration Patterns, we rapidly scaled Atlassian from 500 to 7,000 users, at the bare minimum doubling the efficiency of our teams, who are working on core bank payment systems such as our .com.
Book a 30 minute consult with a senior Atlassian specialist. No sales script, just a straight read on where your platform is and what would move it forward.
A focused working session with someone who has done this 100+ times.
