ATLASSIAN CLOUD MIGRATION

Expert-Led Migration Excellence

Design Industries delivers systematic, low-risk Atlassian Cloud migrations from Melbourne to enterprises nationwide. Our proven methodology—refined across government, finance, and healthcare—protects your data, minimises disruption, and positions your platform for ongoing optimisation with Digital Factory.

 

Book Your Free Assessment View Our Migration Process

✓ Atlassian Solution Partner ✓ 15+ Years Experience
✓ Melbourne HQ, Nationwide Service ✓ Enterprise Migrations: 50 to 7,000+ Users
Atlassian Cloud Migration-Dec-24-2025-03-19-01-6065-AM

The Migration Imperative

Atlassian Server reached end of life in February 2024. Data Centre ends new sales to new customers on 30 March 2026, existing customers lose the ability to expand or add apps by 30 March 2028, and the platform reaches full End of Life on 28 March 2029 — all instances become read-only. Whether you're still running Server, evaluating Data Centre, or already invested in Data Centre, Cloud migration isn't optional — it's essential. But poorly executed migration creates more problems than it solves.

Organisations face data loss from botched transfers, extended downtime disrupting operations, broken integrations and workflows, user confusion and adoption resistance, and compliance gaps during transition.

The difference is systematic methodology. Design Industries has migrated organisations from 50 to 7,000+ users — we know what works and what doesn't.

Atlassian Cloud Migration-Dec-24-2025-03-18-17-6370-AM

How It Works

From assessment through to Digital Factory partnership, every step follows our Formula One precision approach

 

 
Migration Assessment

Migration Assessment

(Free, 45 Minutes)

 

Every migration starts with understanding your current environment and defining your target state.

  • • Environment Audit: What's running on your current instance? Apps, customisations, integrations?
  • • Data Analysis: How much data? What needs to migrate? What can be archived?
  • • Risk Assessment: What are the potential blockers? App compatibility? Data complexity?
  • • Timeline Planning: When can you migrate? What business constraints exist?

 

 

 

Outcome: A clear migration roadmap with scope, timeline, risk mitigation, & investment.

 
Migration Delivery

Migration Delivery

(2-24 Weeks)

 

Our systematic migration methodology minimises risk and disruption through six proven phases.

  • • Pre-Migration Audit: Full environment scan and app compatibility check. Identify all blockers before starting,
  • • Migration Planning: Detailed runbook and rollback procedures. Nothing left to chance
  • • Test Migration: Full dry run in sandbox environment. Validate everything works before go-live.
  • • Data Migration: Systematic transfer with full audit trail. Zero data loss, full audit trail
  • • Cutover Execution: Coordinated go-live with minimal downtime. Planned, rehearsed, controlled.
  • • Post-Migration Validation: Data integrity and integration verification. Confirm success before closing.

Typical Timelines: Small (2-4 weeks) • Medium (4-8 weeks) • Large (8-16 weeks) • Complex (12-24 weeks)

 

Investment: Tailored to your environment complexity

 
Digital Factory Partnership

Transition to Digital Factory

(Ongoing Partnership)

 

Migration is the perfect moment to establish ongoing platform excellence. Once you're on Cloud, you have two paths:

  • • Option A — Self-Sufficiency: You manage your Cloud instance independently.
  • • Option B — Digital Factory: Ongoing licensing optimisation, support, and continuous improvement.
  • Cloud unlocks capabilities that Server never had — AI, advanced automation, continuous updates. Digital Factory helps you maximise these advantages.


 

 

 

 

 

 

 

Most enterprise clients choose Digital Factory for continuous optimisation.

Migration Scenarios

Whatever your current state, we have a proven pathway to Cloud

 

Server to Cloud

Atlassian Server reached end of life in February 2024. If you're still running Server, migration is urgent.

  • ✓ Full Migration: Move everything to Cloud with data integrity preserved
  • ✓ Clean Migration: Archive legacy data, migrate only what's needed
  • ✓ Phased Migration: Product-by-product or team-by-team systematic transition

"Server end-of-life means Cloud migration isn't optional — it's essential for continued support and security."

Data Center to Cloud

Evaluating your Data Center investment against Cloud's evolving capabilities? We help you make the right decision and execute flawlessly.

  • ✓ Cost-Benefit Analysis: True TCO comparison including hidden Data Center costs
  • ✓ Feature Gap Assessment: What Cloud offers that Data Center doesn't (AI, collaboration)
  • ✓ Hybrid Strategies: Phased approaches for complex environments

"For most organisations, Cloud delivers faster innovation at lower total cost than Data Center."

Cloud-to-Cloud Consolidation

Multiple Cloud instances from acquisitions, mergers, or organic growth? Consolidation reduces cost and complexity.

  • ✓ Instance Audit: Map all instances, identify overlap, plan consolidation
  • ✓ Data Merge Strategy: Systematic approach to combining projects and spaces
  • ✓ User Reconciliation: Single identity, unified permissions, clean governance

"Consolidation eliminates duplicate costs and creates a single source of truth for your organisation."

Data Center vs Cloud

Many organisations are evaluating the move from Data Center to Cloud. Here's what we see:
Factor Data Center Cloud
Infrastructure Self-managed servers, patching, upgrades Atlassian-managed, automatic updates
AI Capabilities Limited or none Atlassian Intelligence, Rovo
Scaling Manual capacity planning Automatic scaling
Disaster Recovery Self-managed DR infrastructure Built-in redundancy and backups
Total Cost Licensing + infrastructure + staff Licensing only
New Features Quarterly releases Continuous deployment
Collaboration Limited real-time features Full real-time collaboration

Note: Data Center remains appropriate for organisations with specific compliance requirements, air-gapped environments, or extreme customisation needs. For most organisations, Cloud delivers faster innovation at lower total cost.

READY TO TALK?

Book Your Free Platform Discovery

You've seen what we do. If you're ready to explore how Design Industries can optimise your Atlassian investment, let's start with a conversation.
 
No obligation. No sales pressure. Just a straightforward conversation about your Atlassian environment.

Migration Risks We Eliminate

Our systematic methodology prevents the common migration failures

noun-implementation-7010240-01 1

Data Loss

How We Mitigate:

Full backup before migration, integrity verification after, rollback procedures ready

noun-scalable-7547801

Technical Compatibility

How We Mitigate:

 Pre-migration compatibility assessment, Cloud alternatives identified, custom solutions where needed

noun-customization-7089364 2

Operational Disruption

How We Mitigate:

 Test migrations validate timing, planned cutover windows, communication plan, training sessions, hypercare support post-migration

Proven Efficiency Gains

Compliance Gaps

How We Mitigate:

Audit trail maintained, security controls validated, compliance documentation provided

What Gets Migrated

Complete data migration.

We systematically transfer your entire Atlassian environment—projects, content, users, configurations, integrations, and historical records—while maintaining full audit trails and data integrity. You choose what migrates: everything for complete continuity, or a clean start that archives legacy data and reduces Cloud storage costs.

 

Atlassian Logo marks (1)

Jira Migrations Include:

  • All projects, issues, and issue history
  • Workflows, screens, and custom fields
  • Attachments, comments, and work logs
  • Permissions, roles, and user access
  • Boards, filters, and dashboards
  • Automation rules (converted to Cloud format)
Atlassian Logo marks (2)

Confluence Migrations Include:

  • All spaces, pages, and page history

  • Attachments, comments, and inline comments

  • Permissions and space-level access

  • Templates and blueprints

  • Macros (with compatibility mapping)

jira-service-management-mark-gradient-blue

JSM Migrations Include:

  • All service projects and request types

  • SLAs, queues, and automation

  • Customer portals and knowledge bases

  • Assets/Insight data (where applicable)

Frequently Asked Questions

Can’t find what you need? Go to our Support Center or Contact us

What happens if our Server/DC apps don't have Cloud equivalents?
We find alternatives and workarounds. Most Marketplace apps have Cloud versions or comparable alternatives. Where gaps exist, we identify workarounds, alternative apps, or in some cases custom solutions. App compatibility is rarely a blocker—we assess this thoroughly during your Migration Assessment.
How does Design Industries ensure efficient collaboration?
Minimal. We execute migrations over weekends to minimise business impact. Test migrations validate timing before any production cutover, so there are no surprises. Exact downtime windows depend on your data volume and complexity—we'll confirm specifics in your Migration Proposal.
Can we roll back if something goes wrong?
Yes. Every migration has tested rollback procedures ready before we begin. We recommend keeping your old environment available (read-only) for a period post-migration as an additional safety net. The duration depends on your organisation's policies and risk tolerance.
Should we migrate all our historical data?
It depends. Some organisations benefit from a "clean start" that archives old data rather than migrating everything. Others need complete history for compliance or operational reasons. We'll assess your specific situation and recommend the right approach during your Migration Assessment.
How long should we keep our old Server/DC environment after migration?
This varies by organisation. Your data retention policies, compliance requirements, and risk tolerance all factor in. We'll help you determine the appropriate timeline—there's no one-size-fits-all answer.
How do I get started?
Book a free Migration Assessment. We'll audit your environment, assess complexity, identify potential blockers, and map your migration pathway. No obligation.

Why Design Industries?

Formula One precision methodology meets long-term partnership focus

 

noun-outcome-6419299 1

Enterprise Migration Experience

We've migrated organisations across government, finance, healthcare, and enterprise — from 50 users to 7,000+. Complex environments with demanding compliance requirements are our speciality.

  • ✓ Proven Patterns: Battle-tested runbooks refined across hundreds of migrations
  • ✓ Risk Management: We've seen every failure mode and know how to prevent them
  • ✓ Scaling Experience: Helped organisations grow from hundreds to thousands of users

"Every optimisation matters. Every day counts. Excellence is systematic, not accidental."

noun-collaboration-7548266 1

Formula One Precision

Migrations demand precision. One wrong move and you're dealing with data loss, downtime, or user rebellion. Our systematic approach eliminates these risks through rehearsed procedures and proven runbooks.

  • ✓ Test Everything: Full dry runs before any production migration
  • ✓ Rollback Ready: Every migration has a tested rollback procedure
  • ✓ Zero Surprises: Detailed planning means no unexpected issues

"We build partnerships, not dependencies. Your success is measured by your team's capability."

What our Customers say about us

swisse-logo

“Design Industries are dynamic and great at tailoring Atlassian. We've worked with them for years; I'm always confident they can support our development with enthusiasm, professionalism and benchmark support."

 

Matt Lecchi
Global IT Operations Manager,
Swisse Wellness
cLEMNGER 2

“Michael and the Design Industries team have done an incredible job managing the scope and stand-up of our Atlassian instance.
The rigour and detail in their process and documentation is incredible.”

 

Dave Keating
Chief Operating Officer,
Clemenger BBDO
Frame 231

“We reduced a number of tools across regions that caused miscommunication and inefficiency, bringing everyone into a single platform. By using the DI Configuration Patterns, we rapidly scaled Atlassian from 500 to 7,000 users, at the bare minimum doubling the efficiency of out teams, who are working on corer bank payment systems such as our .com."

 

Paul Anastasopoulos
Platform Manager, ANZ

Join the many companies and government businesses of the we’ve helped become more efficient

 

Australian Bureau of Statistics afterpay ANZ Australia Post Victoria Police Berry Street
Australian Bureau of Statistics afterpay ANZ Australia Post Victoria Police Berry Street

Other Services

Not the right service for you? How about these other ones. As certified experts and an Enterprise Solution Partner, we streamline workflows, unite teams, and drive agility across organizations.

Strategy and Implementation

Digital Factory

Migration unlocks Cloud capabilities—AI, automation, continuous updates. Digital Factory helps you maximise these advantages through ongoing partnership.

 

Find out more   >

Atlassian Cloud Migration Support

AI Fast Start

Cloud enables Atlassian Intelligence. Activate AI capabilities immediately after migration with our fast-track program.

 

 

Find out more   >

noun-support-7079416 1 (1)

Atlassian Implementation

Migrating and expanding? Combine your migration with new product implementations for a unified rollout.

 

 

Find out more   >

STILL NOT SURE?

What else do our pit crew provide?

Unsure if you're getting the best value from your enterprise software? We assess the ‘road-worthiness’ of your project management systems, showing you how to execute projects faster with less effort and cost. You’ll gain a clear roadmap to optimize efficiency and profits—plus a detailed action plan to keep your business running like a well-oiled machine.